This is what happens when a perpetual grad student realizes that far more people will read her knitting patterns than her dissertation, looks into just what history professors get paid, and goes off to start her own publishing empire. Well, it’s what happened when this perpetual grad student did those things. Your mileage may vary.
And if you’re a yarn store, yes you can carry the books in your store! The general guidelines are here, and you can always email (wholesale at pantsvillepress dot com) me if you have questions.